Module 2, Lesson 1
In Progress

General invite (cold interests)

Module Progress
0% Complete

Ad format

Conversion ad – with the “complete registration” pixel firing on the thank you page.

The ad examples are what we used for people who don’t know Love To Laiunch yet, so you’ll see from the copy its quite “introductory”.

Text and image ads work better for Love To Launch typically during launches, but there’s no reason you couldn’t use this format and turn it into a video! (Please note now that Facebook have changed their image sizes again that the image might have black stripes either side… thanks Facebook)

Call to action

Simply – sign up for the event!

Which audiences?

These are the ads we used in the launch for Interests and Lookalike audiences to capture new people.

EXCLUDE – people who have opted in for the event! This stops your advert being shown to those who have already signed up.